Why Should All Digital Marketers Care About Creativity?

What is creativity?

You can not define creativity to anyone. What creativity is to you, might not be to someone else. It’s how you perceive things.. And on asking our Creative Team, we got different answers for one word ‘Creativity’. To someone it meant expressing and putting your thoughts, to someone it meant motivation, to motivate someone to think, whereas to other few it meant innovation and to think beyond our imagination. 

People Don’t Buy A Product, They Buy A Brand.

Understanding the motives and interests of your target group and helping in planning & making product decisions, and promoting your business. Product sellers must decide what combination of products and generic or unique goods to provide at the store. Consumers generally are price sensitive and buy off-brands for price benefits. They buy brand names for some of the following reasons-